Tooling

The services and assistance that support you and your business

At Lukkien, we believe in efficient, optimised processes – for our clients and for ourselves. To help support your key business processes, we can provide sophisticated, proven software tools. And if required, we can undertake the management of your tools or digital content hosted at our data centre. All this relieves you of the more burdensome tasks involved in running a smooth digital marketing communications operation. 

Automated print production

PUTTING IMMEDIATE RESPONSE CAPABILITIES INTO YOUR HANDS

For clients who issue regular publications, speed, flexibility and control are vital. They want to be able to create or adapt advertisements, brochures, folders or POS materials themselves, at short notice. We can tailor specially automated processes and tools that will enable you to do that whenever and (thanks to our online platform) wherever you are. Using specially designed templates, linked to a made-to-measure Digital Asset Management system, you can largely compile your own publications in-house and send them as certified PDFs directly to the printer or publisher.

Click here and visit our dedicated Cordoba website, to read more on this tool and our other tools for a smooth marketing communication operation.

Digital asset management

MARCOM ASSETS, TOOLKITS AND WORKFLOWS – ALL EASILY ACCESSIBLE AND UNDER YOUR CONTROL

When your Marcom assets, departments and/or agencies are scattered widely – whether worldwide, nationally or simply within the same building – it can be difficult to avoid duplication, wasted resources and dilution of your brand. To solve this problem, we’ve developed and implemented a powerful but easy-to-use web-based Digital Asset Management system that enables you to store, manage and distribute all your assets (images, product data, marketing copy, brochures, videos, TV commercials and more) to team members and production houses around the world. They can easily retrieve, download and work with your entire collection of Marcom assets – anytime, anywhere.

Click here and visit our dedicated Cordoba website.

Audiovisual

Web content management

FACILITATING AND COORDINATING REGULARLY CHANGING CONTENT

Today’s websites have more and more content – content that’s continually changing or expanding, as it’s added by site owners or visitors, and that takes many different forms – video, animations, images, user-generated content... To enable non-technical people to contribute content, and for owners to edit it and manage users, we provide appropriate content management systems. These require little or no specialist knowledge to operate, and content can be added, removed, edited or archived as required. We ensure your websites are optimised for search engines (even within Flash). We’re not limited to any specific platform or technology – we select the one that’s most appropriate for you in your situation, given your objectives.

Click here and visit our dedicated Cordoba website, to read more on this tool and our other tools for a smooth marketing communication operation.

E-commerce platforms

MAXIMISING THE POWER OF YOUR ONLINE RETAIL ENVIRONMENT

Our specialists can guide and support you in the e-commerce environment from start to finish – and beyond. Depending on your goals, we can build your e-shop with an open-source application, a commercial application, or a hybrid form. Besides helping you present your brand effectively online, we focus particularly on conversion. For maximum convenience, your e-commerce site can  be fully integrated with existing back offices. From stock to payment and delivery. 

Click here and visit our dedicated Cordoba website, to read more on this tool and our other tools for a smooth marketing communication operation.

Localisation services

SPEAKING THE RIGHT LANGUAGE – COMMUNICATING ACROSS CULTURES

We live in a global world, and international marketers need to have materials available in a range of different languages and tailored to a variety of cultures. We are experienced in making printed, interactive and audiovisual materials in multi-language versions. To make matters even more efficient, we can build the necessary workflows and approval procedures into your Digital Asset Management system.

Click here and visit our dedicated Cordoba website, to read more on this tool and our other tools for a smooth marketing communication operation.

Information management

SINGLE SOURCE OF THE TRUTH AT THE BASIS OF ALL YOUR COMMUNICATION CHANNELS

If you have a wide variety of products to sell, and you make use of different media to do so, you will also know that it takes a lot of time to make sure that all the information in your publications is correct. In many cases you will have to check the product data in each individual medium again because it is not maintained in one central repository. Also, you can not rely on the accuracy of the data as it may be outdated by the time it is published. Our product information management systems are made to manage your product data centrally in a medium independent way.

Once your product information is maintained in the database you are just a step away from publishing it to your brand- or product microsite, extranet, e-commerce platform or print publications like factsheets, pricelists and brochures. The extensive workflow function in our systems caters for controlled automatic publication, over and over again.

Of course our solutions are able to manage product information in multiple languages and currencies.

Click here and visit our dedicated Cordoba website, to read more on this tool and our other tools for a smooth marketing communication operation.